What is Agile Software Development?


Today, every technology company seems to be following agile software development methodology or a version of it. Or at least they think they do that. If you’re new to agile application development or have studied software development decades ago using waterfall software development methodology, your work today is at least inspired by agile methodology.

But what is agile methodology, and how to apply in software development? In practice, how does agile architecture vary from waterfall? What’s the agile life cycle of software development, or the agile SDLC? And what’s the agile scrum vs Kanban and other agile models?

About Agile Methodology for Software Development

The Agile software development approach is one of the easiest and most efficient methods to transform a vision of business needs into software solutions. Agile is a term used to describe software development techniques that use continuous planning, learning, progress, team collaboration, evolutionary development, and early delivery. It supports versatile responses to changes.
  • The agile development of software focuses on four main principles.
  • Person and team interactions on processes and resources
  • Working applications on detailed documentation
  • Customer collaboration on contract negotiation
  • Responding to a change over a schedule

Why used Agile Methodology compared to other Software Development Methodologies

Teams chose agile to adapt quickly to shifts in the industry or consumer reviews without spilling over the value of a year’s plans. “Just enough” preparation and implementation in small and regular increments allow the teams to gain feedback on any change at a minimum cost and incorporate it in future plans.
But this isn’t a numerical game – it’s people first and foremost. Authentic human experiences are more critical than rigid processes, as defined in the Agile Manifesto. Instead of predefined agreements, collaboration with customers and teammates is more relevant. It’s more critical than hyper comprehensive documentation to provide a working solution for the issue of a customer.

Under a shared vision, an agile team unites and lets it work as they know it best. The efficiency, accessibility and completeness of each team are their own criteria. Your “definition of done” then tells you how easily the job will transform. While at first frightening, business leaders find this team feels more self-esteem and meets or exceeds the management’s standards when they put their confidence in an agile team.


Best Ways to Measure Mobile App Success


If you want to be a good app developer, it is necessary to measure success, improvements and measure again.

You don’t just launch an app and move on to the next one like any other business enterprise. You need to control performance, calculate investment returns, and use data to inform decisions and improve.

How are you doing? How are you? With the data you have available, you can understand how people connect with your app and why they interact and why the app makes money.

Usage and Adoption

Acquisition indicators like the position of users and how they found the app are typically crucial to the success of the application. But you have the answers for a corporate app. Since each consumer is a member of your business, you want to concentrate your focus on calculating your commitment. In other words, you need details to tell you what your users want most. That requires tracking every tap and operation.

Buzinga brings dedication to four parts: active users, duration of the session, achieved goals and loyalty for users.

  • Active users – In the technology world, active users are the one who uses the app for 5 times or more. Yet you more than expected to use the app much more often than not. Then, you have to decide for yourself what an active consumer is. Is it anyone who uses the software every day? A week once? These questions will help you to assess your commitment.
  • Length of the session – Take time to measure the duration of your submission. More the app gets involved when the longer stay.
  • Targets finalized – watch carefully whether your mobile app (and its users) achieve the targets you have set. How many events were registered? Where does the customer profile apply? A successful organization should be able to answer these kinds of questions.
  • User Loyalty – user loyalty is the average time someone stays an active user of your application. With 65 percent of people ceasing to use an application after 3 months, sustained user engagement is key to success. Pay attention to active people, they have disengaged, and try to hold them via push notifications.

User Feedback

Look no further than the consumers themselves for details about how the business uses its mobile app. Then, your colleagues must provide you with valuable insights into usability, functionality, importance, future growth and much more. The best way to learn an area of improvements is to get input directly from the users of your app.
Try the following to get helpful feedback:
  • Target groups: This is one of the most simple and reliable means of obtaining input. Link and observe your colleagues via the app. Then, invite your thoughts to be shared. Where are they most distressed? What do you like about the application? What are they going to do to change it? Your colleagues could point out neglected innovations.
  • Feedback from applications: Provide a survey or feedback type in the app. Most developers should generate this feature.
  • Otherwise, you can use software from companies like Apptentive. In-app feedback will provide information about how to develop the application in real time.

Business KPIs

Key performance measures are as you know, measurable values that indicate how successful a company meets key business goals. Does your mobile app help your business to achieve its goals? Your mobile app can be a big driver of revenue and the creation of new solutions. So, you’re on the right road if you know that your mobile app contributed to business development. Check for clear benchmarks like lead conversion rates, consumer conversion rates, closing days, etc.
Mobile technology is here to remain and it is a wise decision to become a part of your company. You will be well on track for impressive results and use this as a reference.
native app1

Hybrid vs Native App


The creation of apps, especially for mobiles, is still subject to many misconceptions. As we step into the first mobile world, several businesses with mobile apps face a popular problem – what are we supposed to do? Should we create a mobile, native or hybrid application?


What is Native Application?

The native application is a software or program designed to accomplish certain specific tasks on a certain environment or platform. Native application for a certain software environment, hardware platform or OS, developed with software development tools (SDK). Similarly, the iOS app is developed using iOS SDK, Swift and Objective C with Java Development Kit, which is required for Windows.


What is Hybrid Application?

Hybrid apps can only be downloaded as a native app from the platform app store. It can access all native platform functions and work near the native app.

Below are the key distinctions.

  • Hybrid applications are using HTML, CSS and Javascript web technologies to designed. While the local applications for specific platforms, such as Java for Android, Swift for iOS, are using specific technologies and language to built.
  • WebView runs the hybrid software (A view that displays web pages, uses the same engine of browser but no browser like widgets). 
  • The plugins needed to access the platform’s native features like camera, microphone, etc (Native plugins are like wrapper on top of native libraries or components). 
  • We can create hybrid applications for any platform from a single code base.

Why choose Hybrid Application?

  • Single code base means to write and run once for all platforms. But for the native applic scenario, separate app and code have to be created and maintained for each platform.
  • Any channel including the website can also offer the same app since web technology is everything you need.
  • Hybrid App is web based, so the same app can be run on the browser or run as a Progressive Website App (PWA).
  • Hybrid apps can accelerate hardware as well as the native app.
  • Whatever user changes between different devices or browsers, hybrid apps can have the same, consistent user experience across platform.

Drawbacks of Hybrid Application

  • Performance is similar to native applications in most applications. But 3D, HD sports, graphics-oriented apps and other performance-centric applications could not function hybridly.
  • The hybrid app can access all features in the native system such as touch Id, media and so on but relies on native plugins. Often the whole new system feature could not be readily accessible. We may compose ourselves, but it makes the production more complicated.
  • Hybrid app is based on various books and frames such as Cordova, which are ionically synchronized with latest version and releases on the web.

Why choose Native Application?

  • Graphical apps, HD games, intense animation applications and the native app can be successful, as native code is still faster than HTML and JavaScript. WebGL standards help browsers and hybrid apps reach performance, but they are still indigenous.
  • Native SDKs allow access to device functionality without addressing Native plugin complexities. And new device features are available from the SDKs box.
  • Not many open source library and platform dependencies, including Cordova and Ionic.

Drawbacks of Native Application

  • Separate development initiative, which raises development times for each platform.
  • The individual release cycle and updates for each platform code add time and expense in development.
  • Still challenge the release of the same feature on all platforms because of different code bases.
  • Each platform requires various skills to create and maintain the same application, which increases the cost.

Ecommerce mobile website vs app

ecommerce website and app

Today, the Internet is a stack of multiple levels, tools, and games.

For ease of usage, every person has moved from a website to a smartphone application as it is easy and simple to use. Every person nowadays has a smartphones, which they carry anywhere and can use at any time.

It was revealed in a study that 70% of individuals use mobile devices for online transactions.

That’s why most retailers have invested in E-Commerce app development to attract more customers to their E-Commerce business.

But several retailers have concerns about the need for a mobile app when they already have a mobile website. So we should now look at the benefits of the mobile app over the mobile website for e-commerce.

Mobile Application


Advantage of Mobile Applications

1. Faster than Mobile Websites

Have you ever encountered that your browser is already loading? Getting such a sluggish access to the internet is annoying. But don’t judge it too easily. Perhaps the guilty party is the mobile website itself. People prefer to use smartphone apps because they are faster and more efficient. They are specifically designed to execute specific tasks, unlike mobile websites that can serve as a browser to access various websites.

2. Provides Better User Experience

Mobile applications have higher accessibility and user-friendly features relative to mobile websites. App developers are constantly working to better their app implementations, which is why smartphone apps are getting more intuitive and complicated. The primary aim of creating mobile applications is not just to create apps that can function efficiently. Successful mobile applications are designed with an impressive user interface.

3. Specialized Features for Devices

More and more apps are being integrated with high-tech devices. The internet of things, for example, connect smart devices to streamline complicated tasks.

Tech-companies are working with app developers to maximize the capabilities of their devices and increase their sales. Point of sale systems, trackers, camera devices, and radio frequency identifications are used to help the e-commerce business flourish.

4. More Time Spent in Mobile Apps

Mobile apps are taking over the world. Users are spending more hours on mobile apps rather than browsing the internet through mobile websites. This is a good indicator that creating a mobile app is the best option when creating an e-commerce website.

A report from reputable sources shows that the number of people using mobile applications has been exponentially increasing by 6% every year, especially in fields of business such as e-commerce and retail.

5. Offers Accessibility Without Internet

The internet will not always be there to help you. But your mobile app will. Most mobile apps can still be operated without an internet connection because they are installed in your devices. This feature allows you to continue working and accomplish minor tasks until the internet comes back.

Disadvantage of Mobile Applications

1. Requires More Time and Expenses
Apps could be hard to develop for your e-commerce business – and more expensive too! The most complicated part is the process. It means building apps compatible with both Android and IOS, which could mean hiring two separate developer teams for each platform. More cost and more time!

2. Comes with a Complicated Process
It is more complicated than you think. It doesn’t stop with hiring talented developers. There are also lots of things to consider more than just a well-planned development. You have to make many crucial decisions which can affect the entire operation of your business in the long run. Without technical expertise, you would have to rely on your team and hope that it will turn out just okay.

3. Problems in the Maintenance Process
You have to consider the future problems that may arise due to the changing needs of the people. Don’t forget about the trends and issues that may come along as you go forth with your business. App support is also essential. Daily maintenance should be considered to avoid losing customers. Otherwise, your client may look for better platforms.

Mobile Website


Advantage of Mobile Website

1. Accessible to All Devices
Mobile websites accessed through any device as long as there is an internet browser. Compatibility will not be a problem, giving your business a broader grasp among your customers. It doesn’t matter whether it’s Android or Apple. They don’t even need to download anything, just a good Wi-Fi connection, and they’re good to go.

2. Search Engine Optimization
If you want to make a big boost to your company, Google ranking is your best bet. Creating a website platform for your e-commerce business would help you to build SEO strategies that will greatly boost your traffic, which is currently considered to be the fastest way to market a brand.

3. Cost-Effectiveness
Unlike app development, it’s relatively easier and faster to create websites. It requires less work and complicated technical stuff. In short, mobile web development requires fewer expenses and less effort, giving you more time to focus on other important matters in your e-commerce business.

Disadvantage of Mobile Website

1. Without Offline Accessibility
You probably already know this already, but it’s still worth mentioning. What if your customers want to browse their cart or wish list? They can’t do that in a mobile web version of your site, and that’s an automatic turn off for your customers.

2. Turtle-Like Loading Speed
This is arguably the weakest part of mobile web solutions, especially for online shops. It hampers the performance and potential of the business just because the interface is inconvenient to use. Those pesky little buttons, zooming in and zooming out, tiny texts, and almost everything about it makes customers press the exit button with relief.

3. Maintenance and Maintenance
Websites still ought to be updated on a regular basis. Many website owners employ professional and experienced programmers who can do the job. In addition, content on the website can also cost a lot, particularly if you are trying to improve your SEO.

4. Not-Too-Friendly Interface
We all know this. That’s why most users choose to use mobile apps instead of browsing the web to use their preferred platforms. Typically, a mobile website does not change its device-based interface, contributing to poor user experience.


There you go! The answer should be evident by now. There are a lot of opportunities in the e-commerce business, considering the pace of technological advancement nowadays.

You can quickly gain momentum once you launch a successful marketing strategy for your business. It’s easy to increase your traffic when you use the power of the internet. There are many marketing options available in the market

But no matter what option you might choose, the key factor will remain. You have to plan carefully and consider your situation. Gather as much information as possible to formulate the right strategy on how you can increase your sales without spending too much time, money, and effort.